Cross Border: The Latest Trends and Strategies (Webinar)
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Cross Border: The Latest Trends and Strategies (Webinar)

5/12/2017
When: Tuesday 5 December
11am–11.45am
Where: Webinar
Contact: Teresa Lock

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Domestic eCommerce is nearing maturity with only marginal increases in the frequency of online purchases year over year. Many retailers are now expanding cross-border or 'near-border', uncovering scores of new and highly profitable customers. But as is the case with all growth strategies, this comes with its own set of challenges and obstacles.
 
Join NORA Network founder Paul Greenberg in conversation with Jeremy Crooks from Pitney Bowes and Simon Hickson from Alibaba Cloud, as they discuss the results of a recent study that surveyed 1,275 retailers from eight countries and 12,000 consumers from 11 global markets to uncover three key trends that are defining growth:

    •    Take a cue (or two) from marketplaces.
    •    Don't rely on brand alone.
    •    Look like a foreigner, talk like a local.
 
Register now for this interactive webinar and walk away with a set of actionable recommendations on how to successfully grow your business beyond our border.

 


 
 

JEREMY CROOKS
Managing Director, Global Ecommerce, AUNZ, Pitney Bowes

Jeremy is an experienced sales, digital marketing and online advertising professional with more than 20 years' experience in ecommerce in Europe and Australia. He is currently focusing on the Pitney Bowes Global Ecommerce business in Australia and helping Australian retailers be more successful by reaching global markets. Jeremy has worked at Google, Yahoo! and Criteo and with some of the region’s largest retailers. A founder of the Interactive Advertising Bureau Ad Tech industry group, Jeremy has been involved with five start-ups from initiation or in early stages. Before joining Pitney Bowes, he was a founder and managing director at Go! Group Australia.  He also serves as a member of the NSW advisory board at The Fathering Project.

 

SIMON HICKSON
Head of ANZ Business Development, Alibaba Cloud

Simon has over 10 years experience in the Australian technology industry including public sector and currently heads up Alibaba Cloud ANZ Business Development.  Alibaba Cloud is the infrastructure business unit in Alibaba Group. The cloud team supports all of Alibaba's BU's and brands such as TMall, Taobao, Alipay, Ant Financial, Cainiao and Alisports. Prior to Alibaba, Simon was responsible for Customer Experience Capabilities at Oracle and before than was National Partnerships Manager for the Australian Computer Society.


PAUL GREENBERG
Founder, NORA Network

Paul is an entrepreneur, cheerleader of New Retail, and a top 50 online retail expert with over 35 years’ experience in retail, technology and entrepreneurship. As the founder and Executive Director of NORA, Paul is passionate about uplifting the spirits of retailers nationwide and looks to provide a more holistic and optimistic approach to retail in Australia. Paul’s career has focused on entrepreneurship and start-ups, mainly in retail and technology, as well as directorships in commercial enterprises and charities, and investment in start-ups.