How would your customers describe their B2B buying experience with you? Is it good or bad?
Join us for an informative roundtable with Andrew Smith – Director Customer Experience Strategy & Design at Telstra and learn how he undertakes the challenges of moving ideas from concept into active solutions to improve customer engagement.
Andrew has extensive experience over a number of roles in designing digital and physical customer journeys, frontline experience, IT systems enhancements and transformation, channel capacity planning, retail strategy, store design and merchandising, sales planning, and customer experience.
Learn how you can leverage this experience to drive new B2B business opportunities.
DIRECTOR OF CUSTOMER EXPERIENCE, STRATEGY & DESIGN, TELSTRA
Andrew’s role is to implement Service Design thinking into Telstra’s culture, as well as design a customer experience strategy that delivers beautiful, simple and joyful customer experiences across all segments and channels. Andrew’s mantra is to enjoy agility and new thinking, and not tradition. He holds Bachelor degrees in Technology and Business Management from Swinburne University of Technology.
FOUNDER, THE NORA NETWORK
Paul is passionate about uplifting the spirits of retailers nationwide and looks to provide a more holistic and optimistic approach to retail in Australia. Paul has had a successful and diverse career with a key focus on entrepreneurship and start-ups, mainly in retail and technology.
DIRECTOR, DIGITAL, ENTERPRISE WIDE
Over the last 15 years Ross has worked across numerous enterprise commerce solution projects with companies and brands such as Metcash, Harvey Norman, Foodstuffs, API, Bonds, Sheridan, King Gee, Fantastic Furniture and Lorna Jane to deliver faster ‘time to value’, improved customer service, market share and increased revenues. Ross’s passion for cyber safety and digital commerce led him to create a national cyber safety educational program and provide consulting on enterprise solutions.
Recently described by SMH Good living as the "Essence of Hospitality", Booth St Bistro is a modern European style restaurant nestled in the heart of Annandale where simple, elegant flavours are presented with warmth and care.