JOIN OUR WEBINAR
THURSDAY 11 OCTOBER, 11:30AM-12:15PM
With digital transforming the FMCG and Retail landscapes, customers demand an amazing experience every time they engage with your brand. And as touchpoints multiply, it’s no longer sustainable to craft an experience for each screen and channel. But with the capabilities of next-generation content management, you can now deliver the right content, in the right place at the right time.
Join Adobe’s Alistair Duck, Senior Solution Consultant at Adobe, as he sheds light on how Adobe Experience Cloud is helping brands deliver engaging and consistent customer experience across all points of the customer journey.
This webinar will cover:
- How to quickly and effortlessly go from ideation to publishing to meet consumer demands and drive results.
- How you use AI and machine learning to take action and automate content discovery, management, creation, personalization, delivery, and performance.
- How to generate rich experiences based on and optimized by context and a complete view of the customer.
- How to scale to any size with the computing power of the cloud.
Paul is an entrepreneur, cheerleader of New Retail, and a top 50 online retail expert with over 35 years’ experience in retail, technology and entrepreneurship. As the founder and Executive Director of NORA, Paul is passionate about uplifting the spirits of retailers nationwide and looks to provide a more holistic and optimistic approach to retail in Australia. Paul’s career has focused on entrepreneurship and start-ups, mainly in retail and technology, as well as directorships in commercial enterprises and charities, and investment in start-ups.
Alistair has worked in the field of Web Content, and Digital Asset Management for more than 20 years and has been with Adobe for the last 4. In Australia he works with all of the “Big 5” banks, the two major Telcos, two major airlines and largest retailers helping them to solve and deliver on their digital content and marketing strategies. Prior to living in Australia, Alistair lived in the UK where he helped implement and run the first British Airways Frequent Flyer E-commerce site.