Beyond Omnichannel: Preparing for the threaded and agentic era of commerce

The way we shop and sell is changing fast. We’re moving beyond the idea of just keeping channels consistent, and into a future where every customer journey feels like one continuous, connected story. With the help of AI agents, brands can anticipate needs, respond in real time, and create experiences that feel effortless and personal.

Together, we’ll look at how to move from patchwork channels to truly seamless experiences, how agentic AI can reimagine discovery and conversion, and how you can get your tech, your team, and your mindset ready for the next era of commerce.